Agfest is more than one of Launceston's must-see events for Ethan and Jake Williams, it is a festival that runs in the family.
The twins hold two of the most important positions in the structure of Rural Youth and Agfest, with Jake Williams the Rural Youth state president and Ethan holding the title of Agfest chairman.
The pair are the only set of brothers to hold those titles at the same time and are essentially carrying on a family legacy.
"One of our cousins was a chairman a lot of years ago, Chris Williams, so it is sorta nice to see the Williams name still in the organisation, he was chairman 20-odd years ago and is volunteering this year," Jake said.
"We were the first set of brothers to take on the jobs at the same time, there was another set of brothers which came through but they held the roles at different times ... so I guess that is our legacy," Ethan said.
"It is nice to carry on the Williams tradition and have the name run through [the organisation]."
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The duo said the crossover between being ambassadors for Rural Youth and Agfest as well as their relationship as brothers created an interesting dynamic.
"There's challenges, no one can lie about that, there is challenges, but you've got to be professional enough to take out the family side of things and remember we're in different environment," Jake said.
"We've got to remember we're there to run a business."
"You wear your badge so to speak, I know that he has the deciding say ... you walk out of the room as brothers and walk back in as state president and chairman so you do have to separate the titles," Ethan said.
Along with an army of dedicated volunteers, including 40 volunteers experiencing their first Agfest in 2021, the duo have gone about getting this year's event ready.
Last year, Agfest was hampered by COVID-19 and while this year's event is being held at reduced capacity due to COVID-19 rules, the boys are happy with the end result.
"It's been two years since an Agfest, there's been a lot of work for two years behind the scenes that a lot of people can get gratitude from now that it is paying off," Jake said.
"When you see everyone start to come through the gate, and see the kids with all their stickers on them, that's our goal, we've pulled it off.
"We can make money or make no money at all but at the end of the day, we've still made how many hundreds of thousands of patrons happy that they've come and experienced this."
Agfest in the paddock is on from May 5-8 while Agfest in the cloud is on from May 8-15.
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