The state’s leading anti-smoking organisation has launched its latest campaign – and it is aimed directly at young men.
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Quit Tasmania’s Quit Stalling campaign targets men who supposedly intend to quit smoking, but seem always to have an excuse for not doing so.
Quit Stalling comprises an advertisement that will air on Tasmanian television for the next four weeks.
Cancer Council Tasmania chief executive Penny Egan said research indicated that most smokers actually wanted to quit.
“The Quit Stalling campaign reminds smokers of their desire to quit and to get on and do it,” Ms Egan said.
“We make no apology for challenging male smokers to motivate them to be honest with themselves in their quitting intentions.”
Former smoker Andry Sculthorpe, 41, of Lenah Valley, said quitting smoking changed his life.
He gave it up at 24, when his second child was born.
Mr Sculthorpe said people tended to “wait until something bad” happened before they made a serious attempt to quit smoking.
