Alan Whittle's iconic St John Street store, Alan Whittle Manufacturing Jewellers, will close its doors in July.
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Jeweller and gemmologist Alan Whittle said despite the closure, he will continue crafting and valuing jewellery.
"I just want to wind down a little bit," Mr Whittle said.
"People say, 'oh, it's an end of an era, it's really sad to see you go,'...I'm sick of working six days a week, basically."
The 61-year-old was trained in jewellry making 40-years ago, and said he is Launceston’s only registered jewellery valuer.
An international experience triggered the epiphany which would seal his future, after he completed a diploma in agricultural science.
"I've always had a deep respect for craftwork and seeing things made by hand," Mr Whittle said.
"While I was in Denmark, I worked on a farm, and I was really impressed by a local glassblower," he said.
"I'd been shovelling...[at] a dairy farm all day and I'd go and watch this guy blow glass, and I think that's what sowed the seeds."
After the encounter, Mr Whittle came back and immersed himself in his family's Launceston business.
"When I came back here I worked on a farm for a while, and Dad had this booming shop at the time and he said, 'well, have you considered being a jeweler?',” Mr Whittle said.
“I thought, 'well, it's working with your hands, it's creating a beautiful product, it's incredibly good work satisfaction from seeing something made from nothing',” he said.
"My Dad had the old Whittle's Jewellers in Launceston, there's been a Whittle's jewellers in Launceston since about 1968.”
Mr Whittle went on to receive training from the store's jeweller.
He's honed his craft over the four decades since, becoming one of the city's most renowned jewellers.
He’s had his own business, in partnerships, since 1979.
Mr Whittle said although jewellry followed trends, certain styles and gemstones defied the test of time.
"People still love diamonds...sparkle and colour," Mr Whittle said.
"That's what the essential thing is with jewellry, the big three: rubies, sapphires and diamonds.
"These are things that nature makes and I think people are fascinated by that."
His favourite piece he’d ever made was an 18-carat ring featuring a diamond and titanium strips.
