George Town is fast becoming the home of triathlon in the state's North, with the seaside town set to host its third of four Launceston Triathlon Club races on Sunday.
LTC regulars Will Blackaby, Casey Mainsbridge and Mel Clarke will headline a field of about 80 set to tackle the York Cove course, which will cater for four distances for the first time this season.
A Coles Bay warm-up race (1km, 30km ride, 7.5km run) will provide a final hit-out for those competing in the February 23 half-ironman, while the usual sprint, super sprint and tri-stars races will be offered.
LTC president Matt Wheatley said the industrial town perfectly suited the needs of those just starting out in the sport.
"The primary reason that we're beginning to use George Town more is that it's a bit more of a sheltered swim, particularly for the kids and we’ve had a real focus on attracting more juniors and tri-stars to the sport," he said.
"There's been a lot of interest post our aquathlon in the Gorge a couple of weeks ago, we’ve had quite a lot of interest particularly from juniors who want to come and try.
"It's also better for spectators, they can see the whole swim and the whole run and we’re really trying to encourage families to come along."
Transition will open at 8am on Sunday with races to start at 9am.
Entries can be made via the LTC Facebook page.
The George Town triathlon comes two weeks before Devonport hosts the Oceania championships on March 2 and 3.