The Dorset Council will be providing $10,000 to the Destination Action Plan Group for the implementation of the North-East and Dorset Destination Action Plans.
The Dorset Council received a notice of motion and background information from mayor Greg Howard on November 13 with the aim for the council to provide seed funding to the project.
“Council [would] provide an amount of $10,000 to the Destination Action Plan Group for the implementation of the North-East and Dorset Destination Action Plan,” Councillor Howard said.
The Destination Action Plans identified challenges and opportunities for the growth of tourism and hospitality in the region, as well as highlighting objectives and priorities for the next 10 years.
The North-East and Dorset Destination Action Plans were developed as a venture between Tourism Northern Tasmania, Dorset Council, and local tourism and hospitality businesses after a series of meetings.
The Destination Action Plans were launched by Premier Will Hodgman on October 3, with the public launch of the plans taking place on October 13.
“This is about growing regional tourism so that communities right across Tasmania share in the benefits of the visitor economy, particularly through creating new jobs,” Mr Hodgman said.
“The better the experience for our visitors, the longer they will stay, the more they will spend and the more likely they will be to come back.”
The main body of work will be in the implementation of the plan, which includes the development of an app and brand alongside ongoing work to achieve certain objectives and priorities.
Cr Howard said that the council should provide the seed funding to the plan, which would then be matched by the state government.
He also said there is a budget allocation from which this contribution could be made.
This is due to the fact that the Destination Action Plan Group have limited opportunities to raise money.
The notice of motion was passed on November 20.