A Tasmanian real estate agent is learning Mandarin in an effort to better connect with the growing numbers of Asian property investors.
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The growing interest is evident in the Brisbane Street Mall with the sale sign for What’s New, half-written in Mandarin.
Nest Property agent Gary Reeves is responsible for the sale.
He said it was the first time he had established a for sale sign written in Mandarin.
”We believe, the vendor and I believe that more than likely it’s going to be a Chinese or Asian buyer of the business,” he said.
“It doesn’t exclude locals or mainland people, but that’s where we believe it will go and that’s where we’ve had some strong interest from.”
Mr Reeves revealed he had also been learning the language in an effort to connect better with potential Asian buyers.
“I’ve been learning the the language, but I’m not proficient in it,” he said.
In four years Mr Reeves said he had sold several small commercial properties and homes to Chinese investors.
He said there was growing interest from the region, which he partly attributed to youth studying.
"There’s a lot of students come here from around the world and they fall in love with the place,” he said.
Mr Reeves’ assessment is backed by Tasmania Invest managing director Sarah Hirst.
Mrs Hirst’s company focuses on attracting local, interstate and international investment to the state.
She said international investors, including Europeans, were drawn to Tasmania’s “pristine clean and green environment”.
“It’s a very exciting time for Tasmania, particularly in the North,” she said.
While the clean air is a contrast to Beijing’s smoggy skies, Mrs Hirst also said the state provided a sound economic location.
“Tasmania represents very strong value and good opportunities for a good return on investment,” she said.
But Mrs Hirst said there were challenges for foreign investors.
She called for the government to clear red tape and remove impediments.
Sourcing Tasmanian produce for large foreign markets was also a difficulty, according to Mrs Hirst.
To address the issue, Tasmania Invest is working with the state government to develop a place of origin scheme and a strategy to promote organic produce.
“We believe this is a crucial step forward to be able to brand our products proudly and confidently,” she said.
With an increasing amount of foreign investment, Mrs Hirst said commercial buyers were often looking for locals to manage businesses, providing a good opportunity for Tasmanians.