Ben Lomond's snowfields and its ageing infrastructure could be greatly improved under a plan announced by the Liberals.
As part of its commitment to the North-East, the policy, which was announced over the weekend, Premier Peter Gutwein has promised $2.8 million of investment for the state's second-highest peak.
"Ben Lomond has, for many years, been the premier ski slope in Tasmania, however, it has unfairly pigeon-holed as a winter destination," the policy reads.
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Tourism operators on the mountain, and other stakeholders, have been calling on the government to take a leadership role to invest in the infrastructure on the mountain for many years.
However, that call became amplified in a series by The Examiner last year, after operators endured a season disrupted by the COVID-19 pandemic and a poor snow season.
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With many of the operators on the ski village looking to sell, they said they were concerned the potential of the peak was undervalued.
Ben Lomond committee vice-president Adrian Beswick said the promise by the Liberal party was an exciting development, and that it was the biggest investment by a political party since the upgrades of Jacob's Ladder in the '90s.
"One of the biggest challenges is that Parks and Wildlife have their own work to do, Ben Lomond is only one of the parks they look after," Mr Beswick said.
"But Ben Lomond is unique because it's not just a national park but it's a tourism destination in its own right."
The Liberal Party have promised to investigate the potential expansion of snow-making on Ben Lomond, to identify priority infrastructure beyond the public shelter already commissioned and to develop a new Ben Lomond masterplan.
Mr Beswick said a new master plan was a welcome addition to the funding promise, as the old one was outdated and from 1997.
"We need a document that sets out the plan and the future for Ben Lomond," he said.
The ski village on Ben Lomond is ageing, and since the Ben Lomond Alpine Hotel burned down in 2018 and was not rebuilt, there has been no dedicated public shelter.
A temporary shipping container was set up by Parks and Wildlife, which has been in place for two snow seasons.
A permanent shelter has been funded and commissioned, but construction on it was delayed until the 2021 summer season.
Labor has also made a commitment for Ben Lomond, with its Parks policy noting that the Ben Lomond visitor centre will receive a share of funding from a $40 million 'Parks for Jobs Now' initiative.
That program includes funding for infrastructure for a range of public visitor facilities in Tasmania's national parks.
Mr Beswick said it was important investment was made into turning Ben Lomond into an all-year destination.
He said the potential included turning the cross-country tracks to mountain-biking tracks in the summer and completing the circuit summit walking track, complete with a shelter at the top.
Former committee president Tony Gray said the investment was a welcome promise, and built on existing work.
A 2015 feasibility plan, commissioned by the committee in conjunction with the government, has still only partially been adopted, but Mr Gray said things in the policy, such as snow-making, had already been proven viable.
"They are easy things to do that would vastly improve the mountain experience," he said.
Investing in Ben Lomond would also take pressure off Cradle Mountain, which is the primary destination at the moment for snow-hunting tourists and Tasmanians.
Northern Midlands Mayor Mary Knowles said the council was supportive of any initiative to improve facilities on the mountain.
She said the promises were welcome, but hoped to see any new management plan was inclusive of people who didn't belong to any of the established ski clubs at the village.