A cultural plan for an ongoing rejuvenation of Launceston and the region was formally launched on Friday.
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After initially being sparked in 2017, the council voted three years later to unanimously adopt the project on Thursday.
The strategy has five outcomes and five focuses aimed at nurturing and reinvigorating the culture that Launceston has on its doorsteps.
City of Launceston General Manager of Creative Arts and Cultural Services Tracy Puklowski said the plan put Launceston on par with many other culturally rich countries and cities around the world.
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"We're joining many great places nationally and globally that have taken the forward looking step of acknowledging that thriving and successful cities need to factor culture into their thinking, their planning and their being," she said.
But what does culture mean, and how will it be reflected in Launceston?
For the project, Ms Puklowski said culture is underscored by shared values and togetherness.
"It's about our shared humanity," she said.
"It's about people gathering together to celebrate those shared expressions of culture. But you can't take people out of culture, that is the absolute fundamental element of it."
Launceston Mayor Albert Van Zetten said elements of the plan will start to happen almost immediately.
"It's a three step place to action and the final step will be implementation and monitoring ... that should be starting within a year," he said.
"It's very short from here on in, it's not going to take four years to get from here to the next stage because it's important."
Ms Puklowski said and some of the plan is already being represented on the streets around town.
"There's already things starting to happen," she said.
"We haven't just been waiting for the cultural strategy to be completed before certain projects are underway.
One of the greatest examples is the electric botany project [the electrical junction boxes on street corners] throughout town which was a fantastic collaboration between the museum and art gallery and the place making team."
Author of the strategy document Colin James said their were provisions in the strategy to make sure it became more than just lip service.
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"What's proposed in the strategy is the development of a community advisory committee," he said.
"They will be the group that leads and holds council to account and makes sure that actions progress."
"Through that body the community will know what's going on and how it's progressing."
Tasmanian Aboriginal culture is a key element of the projects but Ms Puklowski said the council's approach in this regard is one of an allowance for Indigenous culture to re-emerge.
"It's time that we reckoned with the past," she said.
"It is going to be about how we create partnerships with our aboriginal communities.
"It's not for us to say what that's going to look like. It's for communities to advise us on and hopefully we can walk together into the future."
The cultural strategy also aims to provide an ability for itself to spread to all reaches of communities in the region to be able to embrace and experience what is on offer.
Ms Puklowski said this was another important part of the plan.
"We are acknowledging that culture is part of everyones lives," she said.
"It doesn't have to be about looking at an art work on a wall. It's the food you cook, it's the markets you go to, it's the music you create. It's all kinds of things and I don't think there's anybody in our community that doesn't have a connection with culture in some way."
Bass MHR Bridget Archer was on hand for the announcement and said by being intentional about culture meant it was therefore inclusive.
"Culture is not something that we do 'over there', but recognising intentionally that it is something that's in every aspect of our lives and it enriches our lives and our experiences," she said.
"If we're very intentional about that and looking at what we do from a planning or an infrastructure development perspective through a lens of culture, we will drive inclusion."
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