The Australian Musical Theatre Festival announced the appointment of acclaimed Tyran Parke as its executive producer on Friday.
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Mr Parke, Head of Music Theatre at Victorian College of the Arts, is an accomplished educator, performer and director, with a long list of credits and is highly regarded within the industry.
His love of musical theatre is what first led him to the Launceston festival, which he said exceeded every expectation.
"Though I arrived in Launceston with a love of the genre, I left with much more; a love of the people, the place and the culture," he said.
"I have remained a champion of the festival ever since and I feel truly honoured in joining the team for what promises to be a magnificent celebration of musical theatre, in the most beautiful setting."
Launceston is the perfect place to host the latest addition to the Australian cultural landscape and I couldn't be more thrilled to be involved."
In other news:
The Australian Musical Theatre Festival is an opportunity for musical theatre lovers, makers and industry professionals to get together and celebrate their shared passion for the genre.
The annual non-for-profit event includes a diverse program and provides people with the opportunity to teach, collaborate, engage, perform, learn and enjoy musical theatre.
It will also feature workshops and masterclasses by leading industry professionals.
The festival promises there will be something for everyone during next year's event.
"Launceston will be a place to meet, sing, learn, celebrate, network, contribute to and, most of all, enjoy an art form in the middle of a transformation," Mr Parke said.
Chair of the Australian Musical Theatre Festival Alexander Wells said "this is a challenging time for the sector" but the next festival, under the leadership of Mr Parke, will demonstrate resilience.
"We are in outstanding hands," he said.
Mr Wells said the nationwide search had identified an outstanding shortlist of candidates.
The 2021 Australian Musical Theatre Festival will be held from May 19-23. The program will be announced in the coming months.