You would be hard pushed to find someone who hasn't been impacted by COVID-19.
But as we continue to watch and learn from events unfolding on the mainland, it's hard not to feel comforted by Tasmania's decisive action.
This week saw the state government make two important moves - a continuation of the state of emergency and a deferral on announcing a day to reopen borders.
While welcomed by many, for others - particularly those with interests in tourism or hospitality - it would have been a tough pill to swallow. After a small glimpse of some reprieve, now it seems more and more likely that we will be waiting some time before rolling out the welcome mat for interstate visitors.
So if we are going to continue down a path that's starting to look more and more independent, it remains crucial that the we continue to reevaluate our strategy for survival. After all, our recovery is by no means going to be a sprint. It's a marathon which has already been dealt a number of false starts.
For business and tourism stakeholders - the most vocal group raising concerns about the latest developments - this means more financial support, including proposals to extend JobKeeper.
As Tasmanian Chamber of Commerce chief executive Michael Bailey put it: "If we want to give Tasmanian businesses even a fighting chance of being able to survive COVID-19, we need to look at lifting the remaining restrictions that apply locally."
It's true that there has never been a more important time for Tasmanians to support homegrown businesses. But this support will only go so far. Particularly for the hundreds of businesses who rely on interstate visitors. For them, the conversation has shifted starkly. Now, rather than talking about recovery, it's a debate around survival.
Like all government's contending with this pandemic, it remains a double edged sword and with every day that goes by more and more seem to be getting hit with the harshest of blows. More job losses and more business closures.
With this in mind it remains imperative the government continues to respond in the best interest of all Tasmanians, but not to lose sight of what's at stake of being lost forever - with no chance of recovery.