The search for Launceston's best toasted sandwich is on.
The battle of the business-owners is part of Cityprom's 'Winterlicious' campaign.
For the month of July, the great toastie battle will see Launceston cafes and restaurants put their best winter toastie on the menu for the month.
Consumers are invited to taste and vote their way around the city in the quest to find the best toastie and their chance to win a Winter Staycation in Launceston valued at over $600, Cityprom interim executive officer Amanda McEvoy said.
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"The public can try as many as they can over the month of July and vote for their favourite," she said.
Cityprom is also rolling out stories, videos and blogs highlighting local businesses through their website and social media.
Samuel Pepys owner Jason Shelley, who is one of the competitors, said toasted sandwiches were a "mainstay of life".
"Who doesn't love a toastie?" he said.
"You finish work late, you're running late for work - especially in hospo, [it's perfect]."
The purpose of Winterlicious is to entice Launceston residents into the CBD during the colder months, but Mr Shelley said lately, they didn't need encouragement.
"Everyone has been absolutely supporting local anyway," he said.
Try them all and vote for your favourite at launcestoncentralcity.com.au/toastalicious
The competing businesses are:
- Acreage Tasmania with the Truffle Cheese Toastie: truffle infused cheddar, mozzarella cheese, caramelised onion jam and truffle salt on sourdough.
- Beatha Milkbar with the Reuben Sandwich: Roast beef, pastrami, pickles, sauerkraut & cheese Russian dressing.
- Bryher with the Croque Monsieur: Morrison's Red Ale Bechamel, Casalinga ham and Southern Sky raclette cheese.
- Cafe Bon Appetit with the Famous Toasted BLT: Focaccia with tomato relish, bacon, lettuce and tomato.
- Earthy Eats with the Chicken Toastie: Local free range chicken, housemade chipotle aoli, local rocket, avocado, parmesan & tasty cheese on Sandy's sourdough.
- Great Scot with the Lord of the Lorne: Potato scones, Lorne Sausage, onion, smoked cheddar, H.P Sauce and fried egg.
- Local Hideout Cafe with the Buttermilk Fried Chicken: Buttery fried chicken with fresh salad in a toasted wrap.
- Mad Apple with the Kimchi & Gruyere: House made kimchi and gruyere, Japanese BBQ, fried egg, tofu and mayonnaise.
- Mojo on the Avenue with the Maple Bacon Toastie:
- Neil Pitt's Cafe with Savoury Toast: Toasted bread with cheese, bacon, eggs, tomato, sweet chilli and Worcestershire sauce.
- Samuel Pepy's with the Basil's Ballsy Bunky: Chicken, basil pesto, aioli, brie, bacon and roasted pumpkin on a toasted Bunsky (gf).
- Sweetbrew with the Sherry Roasted Mushroom: Aioli, caramelised onions, spinach, pickled radish, sherry roasted mushroom, potato rosti, beetroot, goats cheese and truffle oil on sourdough.
- The Metz with the Toastie TBC.
- Tinka Coffee Brewers with the Pesty: Shaved deli-ham, cheddar cheese, fresh truss tomatoes, mayonnaise and pesto, all between Sandy's Sourdough - optional Jalapeos (gfo).
- Vegout on George with the All Day Brekkie Focaccia: A locally baked Focaccia roll with grilled mushrooms, spinach, tomato, caramelised onion, hash brown and BBQ mayo.
- Yolanda Jean with the Jakii's Toast: Focaccia bread with bacon, chicken, pineapple, avocado, cheese, pepper and special sauce.