Agfest wrapped up its digital 2020 event on Thursday, experiencing a successful, albeit different show.
The event launched on May 7 to 228,500 views on Agfest's cloud-based platform, reaching more than 1 million views by its conclusion.
Agfest chairman Ethan Williams said the response from the 400 or so exhibitors that took part in this year's event had been amazing and supportive.
"The online platform has been a ground-breaking initiative and the results have blown us away beyond anything we could have imagined," Mr Williams said.
"We have been so fortunate to still be able to deliver a field day event".
"They've really appreciated that we took the time and put in the effort to get some winter revenue."
While 80 per cent of virtual attendees resided in Tasmania, there was newfound interest from overseas parties in the Tassie rural staple.
"It was good to see Tasmanians, mainlanders and a global audience got behind the Tasmanian economy," he said.
"That international scene is probably something really struck into before, so it was really good to get our name and brand out there."
IN OTHER NEWS:
Rural Youth Tasmania state president Jake Williams said the state government provided a $65,000 grant for the event.
"The grant enabled Agfest to continue albeit different to the one we have come to know and love in its' 38th year," he said.
"The tireless efforts of our members, staff and web developers to bring the platform to fruition has paid off."
Ethan Williams said there's a possibility the digital edition could be here to stay.
"It's definitely something we're going to have discussions about, see if we can work it in with our normal field day event," he said.
"We've just got to play it by ear and see how it goes but our main focus is to get back into the paddock for 2021."