The Australian Education Union Tasmania's 'Cuts or Care' advert will be launched on Friday and will run until the 2020-21 state budget is delivered in June or until the government excludes education from the state's efficiency dividend policy.

As part of the policy, savings of $109 million will be made in education.

AEU Tasmania executive member and teacher David Genford said savings of $109 million amounted to an average loss of $550,000 for each school in the state.

"Schools and colleges need more resources, not less," Mr Genford said.

"There's no way cuts of these size won't have a lasting impact inside the school gate.

"This will affect the quality of education students receive and the ability of teachers to focus on their core work of teaching and learning."

Mr Genford said a recent report by the state's Commissioner for Children and Young People showed student wellbeing was going backwards.

"There's an urgent need for more social workers and school psychologists but how do you hire more support stuff when you're cutting $109 million from education?" he said.

But Education Minister Jeremy Rockliff said the government was not making cuts to frontline services in education and it was absolutely irresponsible of the AEU to suggest otherwise.

"Our government has a strong record of investing in education, and we will continue to deliver the infrastructure, programs and resources Tasmanians need," Mr Rockliff said.

Finance Minister Michael Ferguson said savings decisions would be made to have a minimum impact across schools and the services Tasmanians rely on.

"As every government agency is working through a modest efficiency dividend, that's obviously a matter of some consideration without harming students' prospects," Mr Ferguson said.

"To keep our budget strong and as we deal with the current challenges in the economy we are taking prudent measures to have a very modest efficiency dividend.

"We will continue to be record funders in education."