Despite the collapse of White Ribbon Australia's business model late last year, the Launceston committee remains dedicated to the global movement, which has seen men and women across the world stand united against violence.

News quickly spread in October that White Ribbon Australia had racked up more than a million dollars in losses in less than two years, and it was expected the organisation would close its doors.

RELATED: White Ribbon Australia comes undone

But it only took a month for another organisation to step in and save the day.

Perth-based Communicare acquired White Ribbon Australia's intellectual property and remaining assets in November, giving hope to committees across the country.

Tasmanian ambassador, Launceston committee member and Tasmania Fire Service regional northern chief Jeff Harper said 2020 was about maintaining the true message behind White Ribbon - respecting others.

"We support the acquisition, which will hopefully see the policies and strategies of White Ribbon International being put forward into communities in Australia," he said.

"We are looking forward to working with them and seeing how closely they can work with local committees."

Having been an ambassador for nearly a decade, Mr Harper has seen changes both in the community and within Tasmania Fire Service.

"When I became an ambassador I had a daughter who was 17 or 18 at the time, and I also worked in a male-dominated environment," he said.

"Within TFS we have seen a change in mess room behaviour, and people actually identifying what's appropriate and what's inappropriate."

Beyond the committees, the organisation encourages men throughout communities to be vocal about violence.

Those who witness violence or disrespectful behaviour and remain silent are a contributing factor to the widespread problem, according to Mr Harper.

"It's those people that don't agree with the behaviour, but don't stand up to it that the message is targeted at," he said.

In Tasmania, there were more than 3500 family violence incidents reported in the last financial year, with nearly 1500 of those reports involving violence against women.

There was a further 2377 incidents described as family arguments, which did not involve direct physical violence.

An annual report released by Tasmania Police for 2018-19 noted an "upward trend in reported family violence incidents over the past five years".

It attributed this increased reporting to a "changing culture in the community, with greater levels of awareness and reduced levels of tolerance for family violence".

This was something Mr Harper agreed with.

"Through conversations people become more comfortable with reporting, and while incidents seem to grow that's just reflective of the unreported incidents being brought to the surface.

"That's what being an ambassador is about for me, walking the walk and making sure respectful behaviour is at the forefront of every conversation.

"Overall with respectful behaviour we still have a way to go, but at least we have started to see the beginnings of change and the conversation is being had.

"It's going to take a generational change."

That generational change is something Tasmania Police Commissioner Darren Hine has been vocal about.

Also a White Ribbon ambassador for the past decade, Commissioner Hine said violence "is never acceptable and is never the victim's fault".

RELATED: 'Generational change' needed to end family violence in Tasmania, says police commissioner

"Family violence is abhorrent, nobody should have to live in fear," he said.

"We are working together with the community and other support organisations to ensure a common understanding that violence against women and children is not OK.

"We must encourage respectful behaviour and speak up against violent behaviour or attitudes that condone it."

The Launceston White Ribbon committee held its first meeting of the year on Friday.

Secretary Carol Fuller said their focus should continue to not only be on family violence, but the "general abuse and sidelining of women and girls".

"While teaching boys and young men respect we also need to teach girls and young women resilience and assertiveness," she said.

"Violence against women by some men is the extreme outward demonstration of a belief that men are entitled, stronger and better than women, which has been perpetuated for centuries by our religion, literature, humour and culture."

As for the direction of the organisation at a national scale, Communicare chief executive Melissa Perry said White Ribbon Australia now had a "sustainable future".

"The White Ribbon movement operates in 60 countries, we couldn't imagine Australia without a White Ribbon campaign," she said.

"White Ribbon Australia aligns with our values and reflects our long-standing commitment to eliminating violence against women and children."

If you or someone you know needs help, the Tasmanian Family Violence Counselling and Support Service is available on 1800 608 122 from 9am until midnight weekdays and 4pm until midnight on weekends and public holidays.

The Safe at Home Family Violence Response and Referral Line is also available on 1800 633 937 or at I800respect.org.au.

In an emergency situation, call triple-0.