Singer Irwin Thomas, or Jack Jones as he's known on stage, is keen to strike a chord with audiences at Festivale.
The lead vocalist of the Southern Sons was recently in Launceston for One Electric Day in November of last year.
He said he was excited to be back again so soon.
"It's gonna be fun, I'm looking forward to it," he said.
"When I was here for One Electric Day I realised what a gorgeous part of the world it is down there ... it had been a long time since I had been back to Launnie."
In other news:
Jones admitted he knew little about Festivale, however he said he's excited to come to the event after hearing numerous rave reviews about the fresh produce and wine on display at the iconic Launceston event.
"Uh oh, did I hear wine? ... that [Festivale] sounds amazing, I'm very excited," he said. Festivale will run January 31 until February 2 at City Park.