Now, the event is one of the most successful charity fundraisers in the state's North.

About 400 riders took part in Sunday's events which included a 160-kilometre ride, a 100km ride, a 70km ride, a new community ride and a family ride.

Ms Fletcher said discussions about mental health had changed since the ride's inception.

"We need to be able to help people who need help with mental health. It's really, really changed and now people are talking about it all the time. They tell me their stories," she said.

"It's very real."

All funds raised from the ride will be donated to Speak Up Stay ChatTY, with the tally expected to be more than $20,000.

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The charity's community engagement officer Tash Cloak said the money would be used to roll out a work place initiative to work with businesses and cultivate stronger connections. An animation is also being developed by the charity to demonstrate what mental health is at a basic level for everyone to understand.

"We're also starting a youth advisor role, which is amazing. It's really getting back to the youth ... and making sure there are no gaps in between us and the youth that really need our support," she said.

Ms Cloak said a big goal for the charity is to let everyone know that mental health is everyone's business.

"We all have a role to play when it comes to supporting others and ourselves," she said.

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