Labor got it wrong - clear and simple.
The party's campaign of grand policy and little communication was a shipwreck captained by a leader less popular than cold toast.
Six months on and Bill Shorten, leftist ideology and poor strategy are the sore points from an autopsy into Labor's shock 2019 election defeat that cost the party the Tasmanian seats of Bass and Braddon.
And, as the report suggests, the big-swing losses of Justine Keay and Ross Hart could have been worse had Liberal Lyons candidate Jessica Whelan not made "inflammatory" social media comments.
The inability to sell the party's controversial reforms is not surprising considering Mr Shorten was the only major party leader to deny The Examiner a sit-down interview.
That is without mentioning the fact he barely visited Northern Tasmania during the campaign.
An interesting point from the 92-page report that many Northern Tasmanians will relate to are the ghosts of Tasmania's Labor-Greens government - four years that many consider a dark time characterised by a poor economy, job losses and forestry upheaval.
It is an era that makes state Labor squirm and one it continues to shake off with extreme difficulty.
Labor's predicament has not been aided by unpopular deals such as the one that elevated Sue Hickey to the role of Speaker and by the party continuing to run with an agenda closely linked to Cassy O'Connor's hymn book.
So long as this continues, Labor will continue to spruik its ideas from opposition as its agenda no longer relates to its core base - working-class Australia.
If the party wants to win an election anytime soon, it must move back to the centre of the political pendulum to earn the trust back of the voters who have deserted it.
It must have a clear vision and move away from "the government is wrong about everything" approach.
Are Rebecca White and Anthony Albanese up for a tough fight?
Only time, a solid policy agenda and a change in language will tell.