The federal Labor Opposition has touched down in Launceston for the first meeting of its regional jobs taskforce, established after its shock election loss in May.
The arrival of the taskforce comes just days before the party's election review is revealed, expected to show what went wrong and how Labor can best move forward.
Taskforce chairwoman and Paterson MHR Meryl Swanson, opposition regional services spokesman Jason Clare and Richmond MHR Justine Elliot joined Tasmanian Labor senator Helen Polley for a meeting with the City of Launceston's economic development team on Tuesday to talk jobs in the region.
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Treasury figures estimate that Tasmania's unemployment rate is at 6.4 per cent, the highest in the country.
Ms Swanson said the taskforce heard the state's ageing population and skills shortage presented challenges for the North but the UTAS relocation project and the statewide momentum around renewable energy were highlighted as positives.
"This is not some window-dressing exercise," Ms Swanson said of the taskforce. "If we don't win the regions, we can't win government."
"[Launceston] is clearly a region and a city with fabulous heritage and enormous potential."
Mr Clare said most of the seats Labor lost at the election were regional or outer-suburban seats.
"Almost all of [those seats] have got one thing in common, which is high unemployment," he said.
"If people are struggling to find a job, then [we need to] ... put the policies in place to get them jobs."
Bass Liberal MHR Bridget Archer said Northern Tasmania had a strong construction sector with "a long pipeline of work", added to with "our significant number of election commitments".
"I met with the relevant ministers during my last sitting weeks in Canberra and I'm confident that the initiatives being progressed by the government ... will help meet the expected demand," she said.