Iconic Launceston business Mensland has been bought by Hobart company Les Lees Menswear.
The grand opening of the new store will officially take place on Friday to celebrate the newly branded Les Lees Mensland.
Les Lees owner Edward Harry said the Launceston store had added 300 new suits to its collection since he agreed to purchase the site.
All of the existing stock from The Mensland will also remain for sale.
Mr Harry said his store’s expansion into Launceston was a great opportunity.
“We think Launceston will be a good fit for our brand,” he said.
“We specialise in men’s suits and I think an opportunity exists to provide a modern range of suits we stock.
“It’s a good opportunity to grow our business in Launceston.”
The grand opening of the store will coincide with an in-store competition, which will giveaway a suit package.
Les Lees has been operating in Hobart for more than 40 years.