Eaglecrest Technologies is flipping the script on the traditional demographics of the IT industry, according to chief executive David Pretorius.
The Launceston company recently hired 18-year-old Shakierra Evans as its new IT trainee – the first female to work as an IT technician at the company.
Mr Pretorius said the company had received a negligible amount of women applying for IT positions over the past 10 years, however 25 per cent of applicants for this position were female.
He said the change in demographics came after S.Group designed a job advertisement that “appealed to more women” by emphasising the customer service aspects of the job.
“Encouraging more women into the industry is a great start in developing a more diverse IT workforce,” he said.
“Eaglecrest is becoming a dynamic and diverse workplace and it’s lovely to see.”
Mr Pretorius said Eaglecrest is also working to introduce female pupils to STEM subjects earlier.