The 180th Campbell Town Show is a triumph of tradition blended with modernity, according to show president George Gatenby.
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Branded as the longest continuously running show in the southern hemisphere, with the first held in 1839, by the Midland Agricultural Association, the show’s committee also lays claim to a special historical significance.
Four of its members are direct descendants from members of the inaugural committee in 1838.
Mr Gatenby said the committee was representative of a younger demographic, despite its strong historical connections to the area.
“Our committee has an average age of 40, so it’s a really young committee and we’re looking at new things,” he said.
Show organisers have made an earnest effort to attract younger people, according to Mr Gatenby.
This year they have booked children’s character George the Farmer and have organised a raft of activities and games along with traditional show favourites.
“The traditional model of a country show is still strong – it’s a time and place for the community to come together – but technology has changed things.
“Technology has many benefits, but it doesn’t necessarily bring people together.
“We’ve tried to focus less on rides and showbags and instead focus on the key competitions, like show jumping, dogs and sheep competitions.”
Northern Midlands mayor David Downie will attend the two-day show.
He said the event was a source of pride for Campbell Town residents.
“The early settlers and inhabitants of the area recognised the importance of agriculture and that’s why the [Midland Agricultural Association] was set up to promote excellence in agriculture and production,” he said.
“The community interaction and being able to showcase what’s produced in the area, particularly the woolen industry and sheep industry, are two of the most important things about the show.”
Mr Gatenby’s involvement in the show is a way for him to give back to a community that gave him so much as a child.
The show is a part of our history, but we are also looking to the future and making sure that the next 180 years is just as strong.
- Show president George Gatenby
In his first year as president, and third on the committee, he wants to help the show continue to stay relevant for future generations.
“My memories of the show growing up are of fun and enjoyment and I wanted to provide those same feelings for generations to come,” he said.
“The show is a part of our history, but we are also looking to the future and making sure that the next 180 years is just as strong.”
The show is on Friday and Saturday at the Campbell Town Showground.