Colourful bean bags have been placed near the buskers' area as a new addition to this weekend's food and wine event, along with 10 new stalls.

Stallholders started to move into City Park yesterday, with most arriving from 8am today to set up shop in time for the gates to open at 5.30pm.

It has taken two days and about 50 workers to set up the 1900 chairs, 270 tables, 40 benches and 180 square metres of shade for the event.

Festivale chairwoman Lou Clark said while she wouldn't estimate how many people would attend the event, she expected it to be ``pretty big''.

``It's been a few years since we've had a forecast where the weather is just going to be fantastic,'' she said.

Temperatures are expected to hit 28 today, while they will soar to 31 tomorrow and 27 on Sunday.

``So hopefully that will encourage people to come out,'' Ms Clark said.

And if it's not the sunshine and food that draw in the crowds, the entertainment should.

Australian rock musician and Cold Chisel guitarist Ian Moss will headline the festival tonight playing from 9.30pm on the main stage.

Mahalia Barnes and Prinnie Stevens will headline the event tomorrow night.

Guest food guru Guy Grossi will present a cooking demonstration at the Harvest Market at 9.30am tomorrow.

  A parenting facility will be set up at Festivale, at site 32. 

 FACT FILE

WHAT: Festivale.

WHEN: Today from 5.30pm to 10.45pm; tomorrow 11am to 10.45pm; Sunday 10am to 4pm.

WHERE: City Park, Launceston.

TICKETS: $20 tonight, $20 tomorrow, $15 Sunday, available at the gate. Free entry for children under 14 with an adult.