THERE'S nothing more satisfying than celebrating summer with a glass of wine in the sun.
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That goes double for Tamar Valley wine producers.
Summer means warm weather, bumper tourism and extra business for Sidmouth's Moores Hill Estate, according to owner Fiona Weller.
Mrs Weller said the trick was to keep it local.
``I think cellar doors these days need to think as a tourism venue and provide a broader experience,'' she said.
``Apart from all our wines, we have a lot of Tasmanian produce on offer . . . we're getting a really good response, people are very, very keen to try them.''
Networking was the key to success in the valley, with producers sharing more and more tips and tricks within their circles.
``We've been here for a couple of years now and are getting the hang of it,'' Mrs Weller said.
``I think things like the Harvest Market in Launceston got people thinking a bit more about smaller producers.
``Businesses that are remotely related to tourism that can serve visitors also need to be open.
``There are a few cafes and restaurants that don't open over the holiday period - it's very disappointing.''