Theft from retail outlets, often referred to as shopstealing, is a continuing problem for businesses.
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Is your business set up to deter or welcome shoplifters? Staff should regularly discuss recognising potential problem customers and what to do about it to prevent theft.
There are strategies that retailers can use to minimise theft. Many stores are set up to deter shoplifters. It is recommended that employers take the time also to impress upon their casual employees the importance of exceptional customer service and bear in mind that young casuals won’t initially have the confidence or experience to approach customers.
It is widely agreed that the best defence against theft is exceptional customer service. Staff should always be alert, spend a minimal amount of time with their back to their customers and always acknowledge customers as they enter the store.
If a thief is being watched constantly or asked if they need assistance, they will often move to a store with less attentive staff. Notify a supervisor if you have suspicious customers, even if you cannot ascertain if they have stolen anything.
Good CCTV footage plays a significant role in the fight against retail theft, but preventing thieves from entering your store in the first place, is even more important. Thieves can be quite brazen and can become verbally aggressive when confronted.
They will also be quick to take advantage of other customers who leave their wallet or bag unattended for example, in a changeroom, on a shelf while they browse or in a pram.
If a staff member is to approach a suspect, they should always notify another employee who should keep them under observation in case they need assistance. Physically restraining thieves is not recommended by employers or police. For more information go to the Tasmania Police website or contact 131 444.