It was a bleak day for the former Tasmanian business Bellamy’s on Friday following the announcement that the company’s export licence of Camperdown Powder to China had been suspended. The company requested that shares be halted from trading on the Australian Stock Exchange until Tuesday so that it could “determine the reasons and impact” of the suspension by Chinese authorities.
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Bellamy’s acquired 90 per cent of Camperdown Power last month at a cost of $28.5 million, with chief executive Andrew Cohen saying the acquisition would help strengthen the company’s strategic position and “brand credibility with trade partners and customers”.
It is another hurdle for the company that has been in the firing line in recent times and plagued with adverse publicity for its business in the infant formula market.
In March 2016, it was reported that former managing director and CEO Laura McBain and chairman Rob Woolley sold $5.57 million worth of shares, subsequently making shareholders suspicious when stocks plummeted.
In December the company requested a halt to trading ahead on an announcement of the company’s expected financial results.
The request came after it had half a billion dollars stripped off its value after weakness in its Chinese market and the Australian Securities and Investments Commission confirmed the corporate regulator would review trading on the Launceston-based group.
It then faced a class action lawsuit from firm Maurice Blackburn and Slater and Gordon on behalf of disgruntled shareholders.
Earlier this year, Ms McBain departed the company and Singapore-based group Black Prince Private Foundations – which owns a 14.5 per cent stake in the company –proposed an overhaul that saw non-executive directors removed from the board. It was later revealed that former Kathmandu owner Jan Cameron was behind the push.
At the end of February this year, Mr Woolley quit as chairman of the company.
Bellamy’s has long been the sweetheart success story of Tasmania, proving that a small state can compete in a global market.
Just where things will land for Bellamy's from here is uncertain. The new board put in place by Ms Cameron and her cohorts has no doubt been charged with turning its fortunes around as quickly as possible.
Unfortunately for Bellamy's, more hurdles keep appearing with relentless regularity.