Wine Tasmania has joined 20 producers in promoting the state’s premium wines, ciders and food in Sydney and Melbourne.
Now in its second year, the VIN Diemen event allowed Tasmanian vineyards to demonstrate their collective 115 wines to 1000 visitors.
Moores Hill co-owner Fiona Weller said she was proud to showcase the vineyard’s signature riesling.
“It’s often wine people are a bit challenged by, or have bad memories of, so by being there we can make people taste it and they’re often surprised it’s something they weren’t expecting,” she said.
She said she produces around 3000 cases of wine a year, and had tripled her turnover over eight years.
Bass MHA Sarah Courtney said the event aligned with Wine Tasmania’s vision to triple wine from 500,000 cases to 1.5 million by 2020.
“It’s important to recognise the economic benefits of the wine industry, particularly to regional areas of Tasmania, from both a tourism perspective, getting visitors out of the cities and into regional areas.”