It is understood that the club will be rebranded as the Hawks to strengthen ties with the Prospect community and ensure its long-term future.

Western Storm president Michelle Strickland has advised AFL Tasmania that the club's board has been working with the owners of the club the Prospect Junior (NTJFA) and Prospect Senior (NTFA) to reshape the club's brand and governance along a similar line to the Kingborough Tigers with the Hawks at the forefront of the club's identity.

``Over the past two years we have struggled to grow our current commercial and operating model and now is the right time for us to work closely with the Prospect Hawks Junior and Senior Clubs and AFL Tasmania to ensure our club has a viable and successful future,'' she said.

AFL Tasmania has endorsed the move.