A JOBS drive launched in the state's South yesterday is striving to plug thousands of employment gaps in the hospitality industry.
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The pilot is being driven by the Tasmanian Hospitality Association and employment company Advanced Personnel Management, which specialise in securing work for long-term unemployed, injured, disabled and sick people.
The three-year program is aiming to find, train and place jobseekers.
Among its first objectives will be surveying Tasmanian businesses, establishing the types of vacant positions available and their location.
Those unable to fill existing positions will have access to a newly established hotline.
The Tasmanian Hospitality Association's offices will also be upgraded to become a training base, where job seekers would receive basic training and work placement advice.
THA general manager Steve Old said there were at least 5000 new vacancies in the hospitality sector every year.
"Despite Tasmania's unemployment rate being one of the highest in Australia at 7.2 per cent, hospitality businesses across the state have struggled to find both highly skilled and semi-skilled staff," he said.
"We've got to show people that these are career opportunities, they're great jobs."
Mr Old said the program's success was critically important as the government strove to draw 1.5 million tourists to Tasmania by 2020.
"What that means for the hospitality industry is there are going to be a lot of jobs out there that we need to fill," he said.
APM chief executive Michael Hobday expects to see results within months.
"It's all about connecting people and organisations, finding opportunities, training job seekers and filling the vacancies that exist," he said.
Premier Will Hodgman said it was clear Tasmania's tourism and hospitality industries were experiencing phenomenal growth.
"We're determined to do what we can to help hospitality, which is one of the largest employing sectors in our economy, to ensure it has the right people to do the right jobs," he said.
"There are in fact some shortages in the hospitality sector ... we need to make sure those holes are plugged."