ROAD safety leaders agree that while today's Fatality Free Friday is an important national campaign, every day of the year should be a fatality-free day on our roads.
Tasmania's 2014 road toll is 15, compared with 12 at the same time last year.
Road Safety Advisory Council chairman Jim Cox said while the state was not officially part of the initiative, Fatality Free Friday was still a timely reminder to stay safe.
``It's a great thing, but our message is that every day should be a fatality-free day,'' he said.
``We would like to focus on 365 days of the year.
``It should act as a message for everyone to exercise caution. Ultimately, it's about the choices that people make.''
Northern acting Commander Darren Hopkins said road policing in the North had focused on drink-drivers recently, which had resulted in more offenders being caught.
Statewide, police are about two months into a three-month trial of a more targeted strategy to detect drink-drivers.
Acting Commander Hopkins said officers were keeping a closer eye on back roads, people leaving licensed venues and even takeaway and fast-food outlets, popular with drinkers looking for an early morning meal on the way home.