TASMANIAN salmon producer Tassal has become a world leader in sustainable seafood farming, receiving gold standard accreditation.
The Aquaculture Stewardship Council has awarded Tassal the gold star for sustainable farming at its Macquarie Harbour farm, making it the first salmon producer in Australia to receive the high recognition.
Tassal managing director Mark Ryan said the company would now aim for a world first and seek gold star accreditation for all six Tasmanian farms.
"We're really excited about this global first," Mr Ryan said.
"The gold star independently proves what we're doing sticks out on a global scale."
Mr Ryan said consumers were now looking to buy products from sustainable sources, and the gold star would boost business.
World Wildlife Fund chief executive Dermot O'Gorman said Tassal was a great example of an Australian company demonstrating global leadership on sustainability. "This is the highest gold standard for responsibly farmed seafood," Mr O'Gorman said.
Meanwhile, on a trade mission in China, Premier Will Hodgman has launched a new abalone industry certification trademark called Australian Wild Abalone.
Mr Hodgman said the new brand certification mark would mean buyers could be assured they were buying premium quality wild Australian abalone.